Shipping throughout Italy, free over 150 kg Discount from the 3rd bag, mixed bags too

Discover HALF

Improve your Horse's Performance!

Our premium product selection is designed for Successful Horses!

  • Shipping throughout Italy in 3-5 days
  • Discount from the 3rd bag
  • Secure payment

Quality of ingredients

Our company has been dedicated to the production of horse-specific feed for years, using only selected ingredients of controlled origin.

Expertise and experience

A team of experts in equine nutrition and specialized veterinarians ensure safe and effective products for the welfare of horses.

Service and support

Our technical service will support you at all stages, in breeding, pre-race and especially in winning!

Products

Most chosen

Discover our wide range of products for horses, carefully selected to enhance their performance. From balanced nutrition to specific supplements, we offer customized solutions for each horse’s individual needs.

Feed

Daily

20,90 € 25 kg bag

The feed EQ224 DAILY is the ideal food for feeding sport horses during periods of less intense competitive activity and subjects bred for pleasure. To…

Feed

Active

21,90 € 25 kg bag

ACTIVE is a feed suitable for maintaining optimal athletic condition of sport horses as well as good reproductive function in breeding broodmares and …

Feed

Strong

22,90 € 25 kg bag

The STRONG horse feed is characterised by its versatility and user friendliness, always guaranteeing the full satisfaction of the nutritional needs in…

Feed

Balance

18,90 € 25 kg bag

True performance stems from balance . BALANCE is designed for the sport horse that trains consistently and requires a complete, palatable and well-bal…

Mash

Equimash

21,90 € 20 kg bag

EQ2OO EQUIMASH: rehydration is no longer a problem. EQ2OO EQUIMASH is a complementary food intended for the feeding of sporting horses to prevent and …

Supplement

Reidro Plus

19,00 € 1 kg pouch

REIDRO PLUS is a complementary feed suitable for: dehydration, fluid and electrolyte deficiencies, high temperatures, nutritional imbalances, food cha…

Supplement

MSM+ No Pain

44,00 € 1 kg pouch

NO PAIN MSM+ is a complementar y feed that provides valuable support for gro w ing and older horses suffering from j oint and tendon problems. Thanks …

Biscuits

E-Snack Apple Flavour

30,00 € Box of 20

E-SNACK is a functional biscuit for horses, administered as a complementar y re w ard feed. Composition: W heat flour, Durum w heat middlings, Calcium…

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Be guided

Choose by goal

Start from what your horse needs and see only the right products. If in doubt, our technical service advises you on WhatsApp based on age, work and condition.

Chat with us

More bags, lower price

The discount applies to every bag in the cart, even different feeds.

  • -1 €per bag from 3 bags
  • -2 €per bag from 6 bags
  • -3 €per bag from 10 bags
  • Freeshipping over 150 kg
Go to feeds
HALF feed in hands
About us

Welcome to the Half world.

We were born in 2022 and are a brand specialized in the production of horse products launched by the Losasso feed company, which has been present in the Italian market for 80 years. Our mission is to provide our customers with the best products for the welfare of their animals. We are passionate about horses and strongly believe in the quality of our feeds, which are the result of years of research and development.

We are a family-owned business, and we care about making a difference in the market through our experience and passion for the industry. Our team of equine experts is constantly working to improve our products and ensure animal welfare.

We understand the importance of quality and safety of horse feed and are committed to providing natural and healthy products. We care about respecting the environment and current regulations, using only selected and controlled ingredients.

Read more...
Testimonials

What people say about us

Donato Santoro
Valid all-around complete products suitable on every type of horse and discipline.
Pierluigi Fresilli
Since using Half products, my horses no longer need supplements
Diego Canapini
I choose Half because of the products and the people behind this project.

All testimonials

Send a message

Contact Us

Do you have questions or need more information? Please do not hesitate to contact us. We are here to provide you with all the answers you need.

Events

This year we are participating in:

We are excited to participate in the season’s most prestigious equestrian events. Join us to learn about the latest innovations, meet our experienced team, and discover how our products can contribute to your horse’s success.

Fieracavalli
VeronaFieracavalli
Longines Global Champions Tour
RomaLongines Global Champions Tour
Campionati Regionali Pony
Associazione Ippica AtinaCampionati Regionali Pony
Campionati regionali Lazio
Villaggio Equestre la Macchiarella - RomaCampionati regionali Lazio
Piazza di Siena
Villa Borghese - RomaPiazza di Siena

Discover our range of products!

Visit the dedicated section and choose the ones best suited for your horse’s well-being.

Our products